A strategy directs the whole creative (hook, shots, wording) and adds a small surcharge — it never changes the length you pick below. Leave it on "No strategy" for your brief executed directly, no reframing.
Recommended default: ReelHalal's faceless, product- and service-led house style. Your real uploads, packaging, service visuals, screens, typography and motion lead — not invented staff, presenters, customers, or fake shops, warehouses, vans or offices. Add Characters is optional, not the default. This steers the look only, not length or price.
Stylised people, cartoon / 3D / clay people, and creative characters are the looks available here. Creative Characters is the only Promo option that can use products, objects, food, fruit, veg, mascots or creatures as the performing character.
Up to 1000 characters. ReelHalal follows these closely while still honouring your length, product accuracy and ReelHalal's content standards (your instructions are checked the same way as your brief).
Use My Assets builds the ad around your own uploads — add your real product photos (and logo) in the "Product photos" field below. Without photos, ReelHalal keeps the ad product-led from your brief.
ReelHalal generates one real AI video shot per 5 sec of ad — a proper multi-shot ad, not one clip repeated. This is always your video's real length, whether or not you add a strategy above, and ReelHalal decides internally whether a voiceover actually helps or the ad works better as pure visual + captions.
Strategy selected — this directs the creative approach and adds a surcharge shown on your plan review. Your length above is unaffected.
Upload real photo(s) of your exact product(s) and shots will be built from them, so it actually looks like YOUR product (exact size, shape, printed text) instead of an AI guess from your description. Attach more than one and shots share them out across the ad. Skip this and it'll generate a generic version instead.
Added as a small badge in the top-right corner of the finished video, throughout.
Independent of Strategy above — pick either, both, or neither. "No preference" never generates a person or character — you only get one if you explicitly pick AI Presenter or Creative Character.
This starts Part 1. Once it's made, you can continue the same story into Part 2, 3... as its own clip.
Story Studio always renders at Story-Film quality (1080p) — no picker needed, it's built in.
Content preferences
Set how you want your content to feel — these are your choices, on top of what ReelHalal always protects.
✓ No dating / alcohol / gambling
✓ No profanity
✓ Modest imagery only
✓ Sacred figures never shown
Always on for every video — this is what makes ReelHalal ReelHalal, not something you can switch off.
